Your dedicated account manager will research your business, location, and competition to develop a custom tailored paid search campaign designed to immediately start driving potential customers to your website. And we don’t stop there. Ongoing analysis, testing, and optimization will take place to ensure your campaign continues to help you reach your business goals. With full transparency, detailed reporting, and support, you will never be left in the dark with how your campaign is performing. All Google Advertising campaigns will include:
At Wpromote, we focus on a personal approach. Each Google Advertising client receives a personal dedicated account manager who will act as your one point of contact, assisting with any questions and concerns you might have.
Using proprietary keyword research tools, your account manager will undertake extensive keyword analysis to guarantee that your campaign encompasses all possible, relevant search terms.
Throughout the campaign, your account manager will perform continual A/B tests to determine which ads perform the best and optimize the account accordingly. The ultimate goal is to maximize clickthrough rates and obtain the lowest overall cost-per-conversion.
Through creative management and landing page analysis, your account manager will focus on taking the top spot by ensuring your ads are matched with and sending receptive potential clients to their most appropriate landing pages.
Campaigns can be targeted towards users in the specific geographic location that your company serves. Paid search budgets are thus never wasted on visitors outside the targeted location, allowing for precise and efficient spending.
With our Google Advertising Management, you will have full account transparency that allows you to view your campaign progress at any time. You will also retain complete control over your budget, and will be able to adjust your account’s spend whenever needed to reflect seasonality, promotions, and your evolving business goals.
Each month you will receive a report detailing the performance of your paid search campaign. Your account manager will review what efforts have been implemented to optimize your campaign over the last month and discuss key performance indicators (KPI) with you.